SX.360

Gerardo Chavez Castaneda

Strategic Product Design

SX.360 is a helmet concept developed in 2016 for NEXX, a global helmet company based in Portugal, in the context of an industrial collaboration between NEXX and the Masters in Product Design at Lisbon University. It was designed to fit into NEXX’s “SX” product line.

Client

NEXX Helmets

Team

FBAUL
Aurora Gato
G.ChavezCastaneda

Sector

Transportation
Protective Gear

Year

2016

Disciplines

Strategic Research
User Research
Industrial Design
Human Factors

The project started with the identification of a problem:

Next, we defined the design goal. What do we want to achieve?

(Setting the ground to explore possibilities, rather than quickly jumping into solutions).

The exploration process began with a comprehensive research phase. We dove into market research, trend analysis, user interviews, ergonomics and manufacturing technologies. The data gathered at this stage helped us make informed design decisions down the road.

We conducted a survey and a series of contextual interviews to identify some of the most common rider’s pain points with their current helmets.

Based on our user research, we created user personas that represent the user’s different traits and interests.

In the ideation phase, we developed a design proposal for each of our three main personas.

SX.360
Projection: 2018

Ample face visibility.
360 degrees breathability.
Adjustable permeability.
The comfort of an Open Face.
The safety of a Full Face

FIT.3D
Projection: 2030

Ample face visibility.
Polymer 3D printed in variable density layers.
Perfect fit. Customized from user’s head scan.

ULTRA
Projection: 2025

Ample face visibility.
Connected to the cloud.
A.I. enabled front camera.
Head-up display.
Voice User Interface.

The concept “SX.360” was developed further.

Adjustable permeability system.

The ergonomic study of the helmet included ensuring an optimal vision range.

Modular Helmets made simple. Riders can enjoy an experience similar to a Full Face Helmet with the visor closed, but they can also enjoy the comfort of an Open Face Helmet by simply opening or detaching the visor.